Kids Planet partners with Kit & Kin to bring eco nappies to every nursery

We’ve got some lovely news to share!

Kids Planet is now partnering with Kit & Kin — the sustainable nappy brand co-founded by Emma Bunton. And we’ll be using their award-winning essentials across all our nurseries!

So what does that actually mean day-to-day? It means your little one will have eco nappies, hypoallergenic wipes, biodegradable nappy sacks and natural magic salve as part of our all-inclusive offering. The same “turn up and we’ve got you covered” approach, but with an even bigger focus on sustainability.

Why we’re so excited about this partnership with Kit & Kin

We’re always looking at the small, everyday choices that can make a genuinely big difference. Nappies are one of those essentials we go through a lot of, so switching to a more sustainable option felt like one of the most practical ways we can reduce our impact — without compromising on comfort.

Kit & Kin’s products are designed to be gentle on sensitive skin and free from harsh chemicals, and they’re also backed by a strong commitment to doing better for the planet:

• Plant-based materials in their nappies
• 100% recyclable paper packaging
• Made in a carbon-neutral factory
• And Kit & Kin is a certified B Corp

In other words: kinder to babies, kinder to the planet. The best kind of win-win.

The part that makes us proud 🌳

This partnership will help protect 400 acres of rainforest every year through the World Land Trust — that’s around 6,400 tennis courts worth of rainforest being protected, year after year. It’s a powerful reminder that everyday essentials can do more than just their “job”.

A few words from Emma Bunton and our CEO Clare Roberts

Emma Bunton, Co-Founder of Kit & Kin, said:
“Thanks to our new partnership with Kids Planet, I’m incredibly excited that so many little ones will now be wearing Kit & Kin nappies. We’re reaching more and more families across the UK with our range of super-gentle, award-winning products and making a real difference along the way.”

And Clare Roberts OBE, Founder of Kids Planet, said:
“We’re really excited about partnering with Kit & Kin. They are a driving force in making change for good, and we’re delighted to be part of the journey to help protect the planet our youngest generation are growing up in. Our outdoor learning approach aligns with Kit & Kin’s values, making sure that as children explore their environment and interact with others, they’ll be comfortable, safe and secure. As a family-led business ourselves, we know how busy life can get for parents, they trust us to provide the highest-quality of care for their children and we’re proud that sustainable, award-winning essentials are now part of that offering.”

Discover So Much More on our planet

From outdoor learning to the everyday choices we make in our nurseries, we’re always thinking about the world children are growing up in — and what we can do, right now, to protect it.

We’re so happy to have Kit & Kin with us on that journey. 💚

To learn more, visit our partnership page here

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